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  • 01Aug

    failureSeveral years ago, I was dating this guy and we decided to take a break. Months later we reconnected and decided to have dinner. We had a wonderful evening. At least I thought so until I discovered a few days later he was in the midst of planning his wedding. Yes, he was about to marry someone else! When I asked him why he’d failed to tell me before we went to dinner, he quipped that he was only getting married. He said, “If it doesn’t work out, I can always get a divorce.”

    I was livid at first!! Then, I felt sorry for his future wife. If he was already looking for a way out, what did that say about his commitment (or lack thereof) to the marriage in the first place?

    Like my uncommitted ex, I’ve seen too many business folk do the same thing. They include “it’ on their list of options and possibilities. Call “it” what you will. I call it failure and wonder if it truly is an option you want to keep on the list.

    Have you given your business 100% of your time, energy, blood, sweat, tears and bodily fluids? Yep, it takes all of that and more sometimes. I’m not suggesting that you die trying mind you. I am suggesting; however, that you remain open to ways to insert possibility into your business in everything you do.

    It’s called having an unwavering commitment to your business!  Tell me: Is failure STILL an option for you? I know I’m ranting but this is real! Leave me a comment.

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  • 09Jun

    unexercise

    We’re bombarded with so much more in life these days. Business is no different. It’s a far cry from the simpler life my parents experienced more than 40 years ago. Fewer people. Less technology. No information superhighway. Today we marvel at the convenience of plug and play, cell phones and other touch-able devices that make our lives and businesses easier.

    For the past seven years, I’ve coached many clients through overwhelm to create stronger systems and processes to support their business. That’s the easy part! Each time, I found a highly beneficial starting place - unexercise.

    Unexercise is the act of doing absolutely nothing. I don’t recall where I first heard the term but when I did, it really stuck with me. It’s a fairly simple practice yet most entrepreneurs have a diffult time with unexercise. Why? I think it’s because you’re so accustomed to constant activity. Sounds of a ringing phone, ringing. Email notifications chiming. Tweets chirping. Flashing banners on your computer monitor. Write a blog post. Get on a call. Check your calendar. Get on another call. Whew, it’s no wonder!

    Schedule an hour on your calendar for unexercise. For that one hour, do absolutely nothing. No telephone, no tv, no talking, no tweeting, no writing, no reading. Just sit. Let your mind flow freely. Daydream. Let your ideas pour out of you. Unclog your worries.

    This will help to rid your brain of the garbage. Eliminate the muddled trivial details. Silence the noise keeping you from being your best self.

    If you fall asleep during this time, your body is telling you to rest.

    If your mind wanders to new ideas, let it. You’re moving to a highly productive space. How kewl is that?!

    My clients love it! Start your unexercise in 5 or 10 minute chunks and grow to the hour.  Engage in unexercise once a week and watch your business grow to greater heights. You may also find a way to quiet the activity in your life and gain a stronger sense of focus and purpose for business.

    Ready to benefit from unexercise? I’d love to know your comments.

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  • 07Jun

    How has Creativity Deficiency Syndrome effected your business?

    Creativity Deficiency Syndrome (CDS) is a common problem small business owners and solopreneurs face when their marketing efforts grow stale. Typically it’s because of isolation and the inability to be look at your business with fresh eyes to see the endless sea of possibilities. Isn’t it great to know the possibilities hold the cure the CDS? You’re able to rid yourself of CDS once and for all.

    innovation-ideaCheckout the possibilities…

    Embrace the ridiculous.
    Is the fear that others may think of you as ridiculous holding you back in your marketing? It’s ok to appear ridiculous. Try something outrageous and untried. Think about what feels totally fun in your marketing and test it out. You may find your idea is actually visionary, cutting edge and wildly innovative.

    Nurture fresh perspectives.
    Remember when you were a child and you discovered something new? Recapture your childlike innocence around your business. Reminisce and evoke the memory of why you fell in love with your business in the first place. Stir up those memories and get into a space of gratitude everyday about your business. This will allow you to be more creative about your marketing.

    Break the rules.
    There are no rules when it comes to being creative. These days, the unconventional absolutely works! Wondering who you are to do it differently? You’re a different person with a different business, ready to avail yourself of all the creativity in the universe. Break the rules and watch your creativity in marketing blossom.

    Maybe we all have a little Creativity Deficiency Syndrome (CDS) at times. You don’t have to allow it to cripple your business. Cure yourself today with a healthy dose of newness and fun.

    What do you do to rid your business of CDS? I know you have many more ideas and I’d love to see your comments.

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Recent Comments

  • Unexercise! Now that's a term I'm not familiar with unless I...
  • The concept of unplugging is so important. I love sitting st...
  • Unexercise, eh? You know, I can't remember many times takin...
  • Excellent advice WendyY - I think at times we all forget to ...
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