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  • 10Mar

    As you know from my previous post, the best way to move your business forward is to delegate and outsource tasks to your support team. Isn’t it nice to know what you give others to do is entirely up to you?outsourcing
    It’s very important to choose the right team members to support every aspect of your business - team members to whom you delegate successfully for maximum benefit.

    Remember this phrase: “Right person, right job!”

    The right person on your team is aptly qualified and highly capable of handling the assigned task. The right person has the necessary skills to perform the assigned task. The right person is able to anticipate challenges that may arise based on knowing and understanding very clearly what’s required to complete the assigned task. Too often, clients tell me about family members, friends or other low/no cost people are prepared to support them. My response is always the same, “Is that the right person for the job?” Delegating to the right person is crucial to eliminate costly rework. When you were an entrepreneur you did much of the work yourself; but as the CEO it is time to consider your bottom line and the part that right people play in helping it grow.

    Delegate processes and systems, not just tasks.

    Knowing what to delegate is tied closely to the processes and systems you’ve identified for your business. List the necessary skills associated with each of the processes. For example, blog updates, content writing, website maintenance, client management, appointment scheduling, video/audio production, are all tasks that require unique skills to accomplish.

    Outsource activities that don’t match your skillset or ability.

    If you are a coach whose core expertise is helping your clients thrive in business and you want to develop some information products, you may want to hire an information product expert to support you. If you have a blog that desperately needs the love and attention that you can’t give at the moment, find a great content writer to support your blogging goals. If you have a subscriber list along with some great content but don’t have a newsletter template or the time to upload the content, find a virtual assistant who specializes in newsletter design and management.

    Where there is a will - there is a way and with the right team you can outsource with tremendous success. In my next post in this series, I’ll share the nine steps to effective delegation.


    Whose is on your team?
    How’s outsourcing helping your business to thrive?

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